Season 4

With Ashley gone, business seems to really be picking up - or at least that what Seth thinks. A disagreement over a customer's loan erupts into a knockdown, drag out battle. Then, a rare automobile has Les and Seth very interested. Will they pony up or watch this dream car drive away? And later, Les longs to bring Ashley back into the business, but Seth will have none of it.

Les snaps when a customer threatens to throw down over a broken necklace. Then, the Golds are presented with Saddam Hussein's signed personal documents and Iraqi currency. Will his signature prove to be the real thing or not worth the paper it's written on? And later, Les calls Ashley in for a family sit-down. He wants her back at the shop, but she has plans of her own. Will daddy's darling return and change the family business forever or will Seth stand in the way?

A customer tries to rip off the store and quickly learns why you never mess with Les. Then, the Golds have the chance to buy a genuine Olympic torch. Will they win this deal or will victory elude them? And, a raging car fire in the parking lot threatens to catch the power lines, but things take a turn for the worst when the family learns someone may be inside the car.

With Les gone, Ashley plots Seth's demise. Will he outwit his sister or fall prey to her divisive plan? Plus, a customer wants big cash for his jewelry but a disagreement over its worth leads to a vicious standoff. And, the Golds have the opportunity to buy a rare piece of memorabilia. Seth dangles an enticing deal in front of the seller, but one of them may be getting the shaft.

Seth negotiates like a tiger when a trove of vintage sports cards comes through the door. Then, the Golds scream when a customer's jewelry is revealed to have been pierced through the most intimate of body parts. And, a drunk customer gets belligerent, but when she calls Les the mother of all insults, he explodes like never before. Can security calm things down or will Les take things too far?

Ashley blows everyone away with her negotiating skills causing her feud with Seth to resurface. Then, Les is threatened with a trip to the hospital or worse when a shark suit sale goes wrong. Will he back down or ready to throw down? And, when the sibling rivalry reaches a fever pitch, Les is forced to make a decision that will change the way American Jewelry and Loan does business forever.

With the store officially divided, Seth and Ashley square off to defend their turf. Then, an issue with a fake ID puts Les in a dangerous situation. And, an aggressive father with some high-tech gear for sale humiliates his son in front of the Golds and turns a business deal into a family brawl.

Ashley and Seth have officially marked their territories. Tensions between the two run high, but when a customer demands drug money they are forced to band together for the good of the store. Then, a signed and authenticated Elvis record may command major cash, but will Les and Rich spend too much? And, the gloves come off when a customer threatens to attack Les after hours.

When Rich invades Ashley's territory in the jewelry and loan department, she puts him in his place. Then, Seth negotiates hard for high-value jewels, but when the customer starts abusing his girlfriend, things really heat up. Plus, Les eyes a rare piece of memorabilia from a famous movie and ignites a bidding war on the sales floor. And, Rich crosses the line and sends Ashley through the roof. With neither of them willing to back down, will Ashley find common ground or send Rich packing?

Seth takes his biggest stand to date when a 'roid-raging meathead threatens his father's safety. Plus, Ashley surprises everyone with a brand new hire. She's confident this girl's a diamond in the rough, but Les and Seth aren't so sure. Later, Ashley discovers the new girl has been taking items from the jewelry case and is forced to challenge her. The confrontation erupts and Seth steps in to protect his sister and the family business.

Ashley faces danger head-on when a riled-up customer refuses to leave the store. Then, the friction may have cooled between Rich and Ashley, but when he screws up a major job for Les, Seth takes the heat. Unwilling to fail in his father's eyes, Seth takes Rich on in a face-to-face confrontation with neither man willing to back down.

Les' plan to celebrate the store's 30th anniversary hits a snag when he dumps the job onto Ashley and Seth with the intention of bringing them back together. In the midst of all the family drama, Les has a meltdown when a customer tries peddling him fake gold.

As the deadline approaches, Seth and Ashley scramble to pull their individual events together. Amidst a crushing wall of pressure from Les, customers that have fully lost their minds and fierce sibling rivalry, the chaos mounts to a breaking point. But when the dust settles and the cash is counted, Les delivers devastating news that rocks his family and staff to the core.